Just to make this clear, the product in the photo is not the actual size but a sample size, thats why it is significantly smaller. I got this as a freebie when I did a Sephora Philippines Haul the other month.
This specific product was part of their HUGE product in June. It was launched along with a whole bunch of other brow products that ranged from pencils, highlighters, definers, tints and powders.
The Benefit Goof Proof Brow Pencil in Medium is the first retractable brow pencil that Benefit has come up with. It comes in 6 different colors that cater to various types of ethnicities. Although the design of the mechanism is nothing out of the ordinary but the shape of the nib is uniquely triangle shaped that allows for a more precise brow shape.
The shape of the nib makes this product almost dummy proof because its almost impossible to make a mistake with this type of design.
Upon application, I thought the shade medium was a bit on the red side for me but aside from that it was A okay. On the Benefit website, it claims to be 12 hour waterproof which is actually quite accurate! The product is not a waxy formula but more of a powder-pencil esque type. Its really great!
So should you pick this up at your local Sephora or Benefit shop? Sure! I think Benefit is the perfect brand to look into especially if you are new to the makeup scene or just makeup in general. They do a great job in simplifying makeup for beginners. Just make sure that you get your shade right!
**All photos and video were taken with a Sony A6000**